Learn more about AWS Startups at – Autoscaling is critical to any business. As demand grows over time or during certain seasons or events, businesses are expected to adapt to those demands and deliver seamless customer experiences. Having scaled to more than 1,000 customers, including global brands like Citi Global Cards and Disney, for a combined 1.6B monthly users, Braze has faced multiple scaling and autoscaling challenges. In this talk you’ll hear CTO and Co-founder Jon Hyman discuss Braze’s architecture that isolates its customer base into separate “clusters” tied to multiple EC2 autoscale groups. Technologies to be discussed include CloudWatch, EC2 Autoscale Groups, AWS Lambda, and Terraform.
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